Meet Signal eXchange™
The industry's first continuously evolving dataset that fuses first-party lead data with real-time intent signals — delivering audiences that reach ready buyers, not just people.
Meet Signal eXchange™—where lead data meetslive intent.
Lorann's Signal eXchange™ is the industry's first continuously evolving dataset that fuses first-party lead data with real-time intent signals — delivering audiences that don't just reach the right people, they reach ready buyers.
Six capabilities, one engine
Every Signal eXchange™ audience benefits from the full capability set — working together.
First-party data layer
Continuously sourced lead data from trusted partners, processed through our proprietary quality pipeline.
Real-time intent signals
Live buyer-signal feeds reveal who's actively researching what — so you focus where demand exists right now.
Continuous refresh
Profiles never stop improving. Verification, enrichment, and scoring run continuously in the background.
Higher-intent segments
Intent + firmographic fusion produces audiences that convert measurably higher than traditional lists.
Channel-ready output
Activate directly into CRM, email, Programmatic ads, and direct mail with no reformatting friction.
Performance feedback loop
Campaign results feed back into the model — so your audiences get sharper with every activation.
Audiences that perform
Signal eXchange™ audiences consistently outperform traditional list pulls across the metrics that matter — opens, engagement, meetings, and pipeline.
Request a DemoBuild the right audience
for your business.
Tell us your goals — Lorann will develop a data strategy aligned to your targeting, activation, and performance needs.